New method helps online ads reach overlooked groups
Online advertisers and government agencies use algorithmic tools to tailor and target their campaigns to reach as many people as possible.
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Study challenges a common belief about vitamin D and sunlight
A study of nearly 300 people across northern Britain found that vitamin D levels often stay low all year in groups most at risk. Surprisingly, summer sunshine did not significantly boost vitamin D levels among older adults or people from minoritized ethnic backgrounds.
Different sperm whale ‘dialects’ detected on separate sides of the Mediterranean
Matriarchal groups in east and west exhibit distinct click patterns, used to form social structuresFrom “Howdy” to “G’day”, English – like other languages – is rich in dialects. Now researchers have found sperm whales on different sides of the Mediterranean show similar variation
‘Carspreading’ could lead to extra 2,600 crash deaths a year by 2040, study finds
Analysis shows cars in Europe have grown longer, taller and wider every year since 2000Cars have grown 1.2cm longer, 0.5cm taller and 0.5cm wider each year on average since 2000, analysis of new vehicles sold in Europe has found, in what green groups call “relentless carspreading
ALMA spots a nine-member stellar family in the act of formation
Massive stars much bigger than our sun always come in pairs or groups, not alone. But astronomers don't fully understand how these groupings form. In a new study, astronomers using ALMA have serendipitously discovered a young system containing nine baby stars forming together, an
Grade inflation in pandemic strengthened university prospects for private school and disad
The first empirical evidence of how A-level grading in the pandemic affected university applications corroborates concerns about disproportionate benefits for private schools. Disadvantaged students also benefited, however, and the long-term effects for these groups could provide
‘We feel like the peasants’: women and low-income families bear brunt of heatwave
As temperatures soar across Europe, cities are struggling to adapt, further exacerbating socioeconomic divisions The heatwave afflicting western Europe is the worst ever, with the combination of heat and humidity fuelled by the climate crisis making scores of cities feel unliveab
Is the Northern Territory a ‘mini Trump-style government’?
The CLP’s ‘tough on crime’, pro-development agenda brings sweeping changes, which advocates say cut the NT’s most vulnerable out of the conversationGet our breaking news email, free app or daily news podcastThe Northern Territory is out of sight – and often out of mind – for many
Female baboons keep family bonds strong: Research reveals the benefits
Baboons are one of the most widespread of Africa's primate groups. They range across sub-Saharan Africa and into the Arabian Peninsula. Baboons' ability to spread across such a vast geographic area is based on their great ecological adaptability and dietary flexibility. This enab
AI can make a persuasive case for trans rights in short-term
A chatbot can reduce prejudice against trans people—at least temporarily. Prejudice toward marginalized groups can be reduced through storytelling and empathetic, one-on-one conversations. Prior work has shown that these approaches are especially effective when paired with moral
Galaxy groups hiding in the universe's emptiest places
Imagine standing in the emptiest place the universe has to offer, a stretch of cosmic ocean so vast that light takes tens of millions of years to cross it, and yet still finding company. That is the puzzle behind a new study built on the Calar Alto Void Integral field Treasury su
Modern life may be outpacing the human mind
The human brain evolved for a world of familiar faces, immediate threats and small social groups. But the world around us is changing far faster than human biology can keep pace. That mismatch may help explain some of the stress, loneliness and constant comparison people experien